Skip to main content


Agropur came to ASTOUND to help them design a new brand experience to be launched for the first time at IFT.

Attendees were greeted at the booth by a large welcome counter, with quaint details such as hanging pendant lights and Agropur food samples. Behind the counter an 80” monitor played an Agropur capabilities video. Visitors were also introduced to Agropur’s antifoaming Bi-Pro protein solution, which was showcased in a recirculating water feature. Samples were available to drink. The rear side of the booth offered comfortable seating for relaxed conversations. ASTOUND supplied the design, fabrication, printing, installation and show site services coordination.