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ASTOUND helped GSE America and Hyundai engineer a multifunctional, premium double decker booth.

Hyundai could host private meetings while also showcasing new services and large industrial construction vehicles within the booth. Visitors were able to engage with the brand through the large video presentation theatre where they could learn more about the massive construction vehicles on display within the booth. VIP visitors were also offered access to the large lounge area located on the upper level where they had the option of casual or private meeting space.