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Z Power

A custom tradeshow booth that increased brand awareness and announced new partnerships within the industry.

Hired as the end-to-end provider for the Z Power trade show booth at EUHA, ASTOUND handled all aspects of the project from conceptualization and design to fabrication and international logistics. In avoiding a design typical of a medical tradeshow, we developed a creative solution that was fun and stood out amongst the sea of sterile white booths. Centered around a circular hospitality bar, visitors were drawn into the casual atmosphere of the booth for a complimentary drink and stuck around to schedule a meeting or learn more about the brand.