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As a leader in the video gaming and entertainment media industry, IGN placed a heavy emphasis on their live broadcasting capabilities while still allowing ample space for lounge, work, and production areas within their private enclosed booth.
Throughout the show, IGN presented live coverage of E3’s hottest new trends directly from their booth on the show floor. Although this unique booth was not actually open to the public, attendees were still able to view the live broadcasts in action through clear acrylic panels and TV monitors along the perimeter of the booth. To meet the hospitality needs of the exclusive visitors allowed inside the booth, a number of comfy lounge spaces were included throughout the space.