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NIKE

NIKE.COM LAUNCH

Nike worked with ASTOUND to design and develop an immersive experience inside of a giant shipping container, in order to promote the launch of e-commerce on Nike.com in Canada.

CHALLENGE

5 shipping containers were customized at the ASTOUND Group Oakville shop to become a temporary retail activation. The retail pop-up was launched in downtown Toronto and then traveled to Vancouver for a fresh activation.

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SOLUTION

The crate itself was fabricated from the shells of used shipping containers; customized, clad, and stacked to create a 20’H x 16’W x 40’L interior online shopping experience with product and innovations displays, as well as interactive Nike ID shopping stations.
WE SURPASS THE ORDINARY
ASTOUND GROUP

ASTOUND ARCHITECTURAL FABRICATION
astoundarchfab.com

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LOCATIONS

CANADA
TORONTO 
UNITED STATES
LAS VEGAS | PORTLAND 
LOS ANGELES | MILWAUKEE

CONNECT

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