TopconCONEXPO

TRADE SHOW EXHIBITS

OVERVIEW

Topcon partnered with ASTOUND at ConExpo to showcase their advancements in machine control solutions. This included their innovative tilt rotator functionality for the Automatic Excavator system and their SmoothRide solution- which is a cloud-based logistics mobile application for asphalt paving workflow. Working closely with Topcon, our design team worked on estimating, engineering, detailing, fabricating/warehousing, graphic specialization, & logistical planning.

Topcon now holds the most successful show at ConExpo, as they surpassed the record for the most sales in a single day.

EXPERIENCE

Topcon was able to captivate attendees at ConExpo by utilizing overhead lighting and large LED/video components. The overhead lights would dim and a countdown would appear on all the LEDs- which signaled guests to the stage for a presentation. Professional driver, James Roe Jr., along with an F3 car, made an appearance to demonstrate Topcon’s SmoothRide solution. Finally, at the back of the booth was a VIC (Very Important Customer) lounge where customers could relax while enjoying a complimentary beer.