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Toronto Raptors Showcase

SPORTING EVENTS

OVERVIEW:

ASTOUND partnered directly with MLSE to design and deliver an unforgettable celebration experience showcasing the Raptors 2019 Championship. Without full commitment to an indoor or outdoor space, ASTOUND designed several iterations to fit a range of different venues before approval on the final design with only two weeks prior to delivery at Scotiabank Arena.

EXPERIENCE:

To gain access, visitors needed the Raptors app on their smartphone in order to select a date and confirm the number of guests they are bringing before receiving a unique QR code. Upon arrival, guests display their QR code to get access and are given as much time as needed to enjoy the showcase. Visitors could find an oversized replica of the Larry O’Brien Championship Trophy, as well as other memorabilia from the championship run, including the Eastern Conference Championship Trophy, game-worn jerseys and shoes, game balls from Game 6 of the Eastern Conference Finals and Game 6 of the NBA Finals.